How to keep your clients.

Often I see sales people who are whining about how they just lost this client to a competitor. It is always with the same downtrodden feeling that it's just the luck of the draw and nothing could be done about it.

Not true.

Clients are won or lost depending on the attention and service given to them by you. Here are a few ways to keep your clients happy and to make sure they won't stray.

1. Keep visiting.
Often once a salesperson has closed the deal, that's where the relationship ends. You need to keep going back every so often. Make sure they are still happy with what they have bought. Bring them some coffee and bagels. Invest a little time into this client. More than likely you will be able to secure more business from them. Remember, it is easier to get sales of out an existing client than it is out of a new prospect.

2. Provide great service
Many relationships can be won or lost by the amount of service a client feels they are getting. If a problem occurs, that should be your highest priority, and don't just call them on the phone, get your but into a chair across from thier desk and personally apologize for what had happened, regardless of if it was your fault or not.

3. Probe your client
Everytime you visit, which should be at least twice a month, make sure they are happy with your company and service, or product. Get to know the secretary well. This person will be able to let you in on a few secrets that you might not know about-like a competitor was just here the day before.

By keeping service in the fore front of your mind you will be able to hold onto your clients, while making more.

Be sure to check out this link for more tips and ideas:
http://www.ezniche.com/data/article.php?l=406